Made for people
with an appetite
for change

Made for people
with an appetite
for change

Soof is not a soft drink.

Why we believe you can start a revolution in a glass? Because we've been doing it for years! We’re mixing up the status quo.We started Soof because we wanted to make the tastiest syrups and soft drinks from 100% pure fruit, vegetables & herbs. Nothing else!

It turned out pretty well, the ingredients can easily fit on the front of our packaging. Cut the crap - as we like to say. There’s enough of that in the world already.

High on our bucket list? Our most important mission: a transparent and future-proof food industry which means no unnecessary ingredients and fine print. Do you have an appetite for change as well? Join our revolution!!

#thirstyforchange #appetiteforchange #cutthecrap

Soof is not a soft drink.

Why we believe you can start a revolution in a glass? Because we've been doing it for years! We’re mixing up the status quo.. We begonnen Soof ooit omdat we de lekkerste siropen en frisdrank wilden maken van 100% natuurlijk fruit, groenten & kruiden. Niets anders!

It turned out pretty well, the ingredients can easily fit on the front of our packaging. Cut the crap - as we like to say. There’s enough of that in the world already.

High on our bucket list? Our most important mission: a transparent and future-proof food industry which means no unnecessary ingredients and fine print. Do you have an appetite for change as well? Join our revolution!!

#thirstyforchange #appetiteforchange #cutthecrap

Meet the founders

We’ve both worked in the food industry for years, Nicole on the retailer side of things and Daan on the supplier end. We both experienced that the unhealthiest products, often full with endless, unnecessary additives, are the best-selling products. We want to change this!

How we plan on doing this? By introducing products that can fit all their ingredients on the front of the packaging – no crap! Better, more fun and more responsible.

“Why we believe you can start a revolution in a glass? Because we've been doing it for years! We’re mixing up the status quo.